Branding vs Technology — The case of eating in and out

Photo by Nick Karvounis on Unsplash

In December 2023, after close to four years of Covid driven obstacles, I visited Delhi (my birthplace) with my family. We were there for three weeks, and honestly did not recognise a lot of the Delhi we knew and grew up in. The pace of change has been too fast to comprehend. During those three weeks, we got a taste of the app-driven life of urban India. I am sure that apps have had their impact…